First off, this isn't about Trump. Like him or hate him, he's great at drawing attention to himself.
But the concept behind the tactic they're each using is fraud.
Remember, "fraud is the intentional deception of a person...by another made for monetary or personal
gain."
There is NO DOUBT that calling up a member of the media and pretending to be somebody else while touting yourself for personal gain is fraud.
Maybe not criminal fraud. But any reasonable person would consider that tactic to be fraud.
I'm no lawyer, so don't take this to be a legal opinion.
Let's break it down:
EBR (as he's known in the IM circle - the name his mama gave him is Eric Rosenberg) admits he pretended to be a PR guy and called some media organizations touting himself.
I mean, he says it right there.
Now, if this were just a prank, and EBR meant not to gain in any way financially or personally from this, then I suppose you could just say it was all in
fun.
He is a funny guy, in fact. Quite the comedian. I say that with 100% sincerity. I've talked to him, in person and on Facebook.
But he is deriving personal and financial gain from this.
He's gearing up to sell a new course. Get this - the title is "Expert Fame."
Needless to say, I won't be promoting it.
Now, of course, I don't know what he's teaching.
But I am a firm believer in not endorsing or supporting anything from dishonest people.
I have my doubts about a lot of folks in the internet marketing world. But I know definitively how I feel
about Brian.
I don't like him and he's clearly dishonest.
Remember, this isn't defamation: You can dislike anybody you choose and
dishonesty is right there in the screenshot.
He's pretended to be somebody he's not. Further, he's done it for personal gain.
That's
fraud. Clear and simple.
Choose to buy his course. That's your call. I don't care one way or the other.
What I do care about
is somebody bragging about how they lied just last week in order to tout themselves with the media, just in advance of a course he's launching teaching people how to attain "expert fame."
That's bullshit. You know it and he knows it.
It's also creepy. But that's a topic for another email. Not today. I'll spare you.
