Yesterday's meetup and some lessons on self-promotion :)
Published: Tue, 09/13/16
But not many showed up.
We had a good topic (Google My Business and why you should use it).
But what I failed to do was promote it.
All I did was send out notes the day of the event.
That's not the way to promote an event.
Contrast that with the last event I promoted, where over 200 people showed up...
I often suffer from the doctor's malady: I spend so much time and effort working with my clients that I fail to work on myself.
Which, of course, in the end only hurts me and my clients.
The lesson, in case you haven't gotten it yet: Take care of yourself.
Nobody else will. It only hurts you.
And, ultimately, it hurts your customers. Because you can't serve more.
These Meetups' primary purpose is lead gen. I'm not doing it right. I should easily get 25-30 people at these events. Hell, I've got 1500 people in the group.
Anyway...I need to decide if I'm going to keep doing these. And if I do decide to continue, I need to publicize and promote them.
Sorry - this wasn't an email about you. It was about me. But I think if you read between the lines and internalize with you what's going on with me, you'll learn something.
Have a great day!
Bill
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PS - Mar-tech education here (Marketing & Technology)
PPS - There was a question last night about fetching "branded" email using Gmail. There IS a limit (5) to the number of accounts you can do this with. I thought it was limitless. Thom was right. Official word from Gmail here.
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