Yesterday, I talked about how email is still the best method to reach your audience.

And I alluded to this post today, specifically how you get your audience to open, read, and ACT on the emails you send them.

The answer is two-fold. But they're really one in the same.

You need a hook and you need a way to reel 'em in.

Sorry for the fish analogy. I used to fish every day. But marketing and sales is a lot like fishing:

The key to fishing always is presenting the right bait to the fish you want to catch.

Now, sometimes, with fishing, you actually trick the fish to eat something that isn't real.

Marketers do that, too. Sadly. I hope you know by know I'm not like that.

I only "present" offers that I believe are good, genuine, honest, do what they promise, etc.

All without tricking you into buying something you'll never use.

That's why it saddens me when I see somebody buy an ebook from me on Amazon and only read 10 percent through.

I actually want you to follow through and use what you buy from me because I know it will help you.

But I digress.

Getting back to fishing, I mean, marketing.

You want people to open your emails, right?

And you want your subscribers to read your emails, too.

And, most of all, you want your subscribers to take action on what you tell them in your emails, yes?

Okay.

The first part is the subject line. You have to grab attention.

Ever notice that fishing lures have "rattles?" Fish can "hear" better than they can "see."

Those rattles grab attention. The fish have a primal instinct to find out if it's food or foe. So they cautiously investigate.

You have their attention.

Now, you have to draw them in? How?

With your content!

You knew that was coming, right? After all, I preach CONTENT CONTENT CONTENT.

But what if you don't know what to write? Or you think you can't write? (You can, by the way, but it takes practice, like any other skill.)

This solves that.

My actual friend (not just some marketing guy I call a friend to get you to buy his stuff), Sean, put this together. It's 101 emails you can copy/modify to suit/paste into your autoresponder (like Aweber) that gets your subscribers to ACT on your emails.

I'm 100% confident that if you get this product, read it, and USE IT, you'll have success with email marketing.

Plus, Sean is a great guy and he'll help you out if you get stuck.

Today through Tuesday, I have a coupon for you that will get you $10 off the normal price. (And if you want the PLR rights, you can get a $30 off coupon for that.)

Here it is:

Go here and use this as the coupon code -- BillDiscount

For the PLR product (that you can sale yourself), go to the same URL above and use this coupon -- BillDiscountPLR

Since this promo goes through Tuesday, and I 100% believe in it (I own it myself), I'm going to "remind" you every day until it's over. It's that important. To me, and to you.

Here's to your success.

Thanks for reading. Make it a great day!

Bill

PS--Books of the day (remember, it's "Freeday") -- https://freebooksearch.club/blog/

Disclaimer: Some links I mention in my emails are to resources where I'm an affiliate. When you click and decide to buy, I earn a commission. I'm proud to recommend those resources I've purchased, reviewed, or personally use. You should always perform your own due diligence before buying from anyone via the Internet or offline.