WARNING - This has NOTHING to do with marketing or selling

Published: Wed, 04/19/17

But first, I guess Monday's email made somebody mad. My email service provider, Aweber, got a complaint.

I guess I shouldn't make fun of the Bible.

Wait. I didn't.

But I did make light of the "Adam & Eve" story.

I meant no harm.

Oh, well.

Today, I ran across a story about why your shoelaces come untied. As a father of four, this is a big deal!

Apparently, there's science behind it. And the findings are applicable to other scientific questions.

Yeah! Researchers at UC Berkeley slow-mo recorded a man running on a treadmill and made some interesting discoveries that they will now apply to other scientific endeavors.

See? Nothing about marketing or sales.

However, you could use this info and the creative process that found it to make something. Think about it. I'll wait...

(toes tapping)

Okay, I won't do your work for you. Moving on.

In the article, one of the researchers said, "This is the first step toward understanding why certain knots are better than others, which no one has really done."

While that statement may be true, I think it leaves the wrong impression. Or it at least points out how I jumped to a conclusion: Fishermen know what knots are best for all sorts of applications. Truckers, too.

And being "in" both those vocations (I fished a lot younger in life and my grandfather was a trucker - so he showed me lots of cool knots), I have postulated why each knot worked for its given application.

I know. Nerdy redneckery goin' on up in here!

Oh, one last thing. I've experimented with this one myself. And I have 4 kids to back it up. Watch this:

how to tie your shoelaces

That method flat-out WORKS. Shoes rarely come untied. There's probably a reason for that! I'll leave it to the coneheads at Berkeley to figure it out.

You will thank me later if you try it.

Thanks for reading. And I won't call you Eve anymore (reference to Monday's email).

Bill


Make it a great day